Google in Africa

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Archive for December 2005

Google wants to expand in Africa

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US based search engine giant Google has said that they are looking for potential acquisitions in Portugal as they aim to expand into the African continent.

Google head of European corporate development Anil Hansjee said in a statement on their plans: “We want to enter Africa, not through fixed-line Internet access but through mobile access. We think it would be easier if we worked with countries that work directly with these nations.”

He further said: “It (Portugal) is a small market, which can be good to test business models, something that is difficult to do in big markets.”

Most telecom companies in the region are already active in Portugal’s five former African colonies Angola, Cape Verde, Guinea-Bissau, Mozambique and Sao Tome and Principe and this could give Google a head start in the region.


Written by aheavens

December 5, 2005 at 1:14 pm